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Public Information Officer

Category: Other
Description:

THE CITY OF MORGANTON IS A VIBRANT AND ENERGIZED CITY LOCATED IN THE FOOTHILLS OF NORTH CAROLINA WITH SCENIC RURAL LANDSCAPES AND ABUNDANT OUTDOOR ADVENTURE OPPORTUNITIES, WHICH IS HOW WE EARNED OUR NAME “NATURE'S PLAYGROUND".  WE ARE SEEKING A PUBLIC INFORMATION OFFICER WITH THE ENERGY, EXPERIENCE, AND EXPERTISE MATCHING THE FAST PACE AND HIGH QUALITY THAT IS THE HALLMARK OF THE CITY. THIS IS AN OPPORTUNITY TO JOIN AN AWARD-WINNING LEGACY, AS MORGANTON'S PUBLIC INFORMATION OFFICERS HAVE LONG BEEN RECOGNIZED FOR THEIR SERVICE ON THE BOARDS OF STATE ORGANIZATIONS AND HAVE WON A MULTITUDE OF AWARDS FOR THEIR WORK.

THIS DYNAMIC POSITION WILL DEVELOP, IMPLEMENT, AND MAINTAIN EFFECTIVE COMMUNICATIONS STRATEGIES FOR THE CITY AND ITS DEPARTMENTS, AND WILL PLAY A KEY ROLE IN CREATING AND MANAGING MORGANTON'S EXTERNAL BRAND BY ESTABLISHING AND MAINTAINING POSITIVE WORKING RELATIONSHIPS WITH THE NEWS MEDIA AND EXTERNAL AUDIENCES. THIS POSITION IS ALSO RESPONSIBLE FOR MANAGING MORGANTON'S BRAND AMONG INTERNAL STAFF.  THE PIO OVERSEES, CREATES AND IMPLEMENTS ALL CITY COMMUNICATIONS ACROSS A MULTITUDE OF PLATFORMS. THIS POSITION IS PRIMARILY RESPONSIBLE FOR THE GENERATION OF PRESS RELEASES, GRAPHIC DESIGN ELEMENTS, SOCIAL MEDIA CONTENT, WEBSITE CONTENT, PHOTOGRAPHY AND VIDEOGRAPHY ELEMENTS, EXTERNAL AND INTERNAL NEWSLETTERS, AND MORE. THE PIO RESPONDS TO PUBLIC INFORMATION REQUESTS IN A TIMELY FASHION, AND WORKS CLOSELY WITH CITY ELECTED OFFICIALS AND STAFF TO DISTRIBUTE COMMUNICATIONS IN A MANNER CONSISTENT WITH THE CITY'S BRAND AND LONG-RANGE MARKETING AND COMMUNICATIONS GOALS.  THIS POSITION ALSO SERVES AS THE GO-TO BRAND MANAGER FOR THE CITY, ENSURING COMMUNICATIONS ARE ALL KEPT TO THE SAME HIGH STANDARD.

MAY WORK LONG HOURS ON AN IRREGULAR SCHEDULE, ESPECIALLY FOR SPECIAL EVENTS AND EXTRAORDINARY OCCURRENCES THAT AFFECT THE CITY. SUCCESSFUL CANDIDATE WILL BE ADEPT AT THINKING ON THEIR FEET, MANAGING A HIGH WORKLOAD OF VARYING PRIORITIES, JUGGLING TASKS COVERING A MULTITUDE OF CITY DEPARTMENTS, AND BEING NIMBLE ENOUGH TO ADAPT TO COMMUNICATIONS NEEDS ON LITTLE NOTICE IN CREATIVE AND ENGAGING WAYS.

QUALIFICATIONSDEGREE FROM AN ACCREDITED COLLEGE OR UNIVERSITY WITH A DEGREE IN PUBLIC RELATIONS, JOURNALISM, COMMUNICATIONS, MARKETING, PUBLIC INFORMATION OR RELATED FIELD PLUS ONE TO FOUR YEARS' EXPERIENCE IN JOURNALISM, PUBLIC INFORMATION, OR PUBLIC RELATIONS IS REQUIRED; A MASTER'S DEGREE IN MARKETING, COMMUNICATIONS, OR JOURNALISM AND / OR EXPERIENCE WORKING IN GOVERNMENT OR HIGH-PROFILE PRIVATE SECTOR PR ROLE IS VALUED.

SUCCESSFUL CANDIDATE WILL BE A PRO-ACTIVE, DEPENDABLE, ADAPTABLE AND CREATIVE INDIVIDUAL WHO IS CAPABLE OF WORKING WITH LIMITED SUPERVISION AND TAKING OWNERSHIP OF THE PROCESS WHILE WORKING AS PART OF A LARGER TEAM.  SHOULD HAVE EXPERIENCE IN WRITING PRESS RELEASES, NEWSPAPER/MAGAZINE STORIES, AND TALKING POINTS, AS WELL AS KNOWLEDGE OF STRATEGIC COMMUNICATIONS, MARKETING, PUBLIC RELATIONS AND THE LATEST COMMUNICATION TRENDS.  EXPERIENCE WITH SOCIAL/DIGITAL MEDIA, INCLUDING A HIGH DEGREE OF COMPETENCE WITH DIGITAL CAMERAS AND COMPUTER APPLICATIONS SUCH AS ADOBE PHOTOSHOP, ADOBE ACROBAT, MS WORD, EXCEL, AND PUBLISHER; CSS, HTML, AND WYSIWYG WEBSITE CONTENT SOFTWARE.  PAY RANGE IS $50,738 - $76,107; STARTING PAY DEPENDENT ON EXPERIENCE & QUALIFICATIONS.    

FOR A COMPLETE JOB DESCRIPTION AND APPLICATION, PLEASE VISIT HTTPS://WWW.MORGANTONNC.GOV/CITY-MANAGER/PAGE/PUBLIC-INFORMATION-OFFICER . FIRST REVIEW OF APPLICATIONS WILL BE ON JUNE 8, 2022.

EOE/ADA. THE CITY OF MORGANTON IS STRIVING FOR INCLUSIVE AND DIVERSE EMPLOYMENT OPPORTUNITIES.  WE VALUE AND STRIVE FOR A DIVERSE EMPLOYEE POPULATION TO REPRESENT THE CITIZENS THAT WE SERVE.

 



Employer: City of Morganton
Expires: 8/28/2022
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