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Communications & Outreach Director

Category: Management
Description:

 

COMMUNICATIONS & OUTREACH DIRECTOR - TOWN OF MORRISVILLE.  HIRING RANGE IS $84,733 - $106,000.  SALARY OFFERED DEPENDS ON QUALIFICATIONS. THE TOWN OF MORRISVILLE DOES NOT ACCEPT RESUMES IN LIEU OF A COMPLETED APPLICATION. PERFORMS DIFFICULT PROFESSIONAL AND MANAGERIAL WORK IN DIRECTING, IMPLEMENTING AND MONITORING THE PUBLIC RELATIONS, PUBLIC INFORMATION/COMMUNICATIONS, AND COMMUNITY AND BUSINESS OUTREACH ACTIVITIES FOR THE TOWN.  PROVIDES GENERAL OVERSIGHT FOR ORGANIZATIONAL BRANDING, SOCIAL MEDIA, MARKETING, AND EVENT AND PROGRAM PROMOTIONS.  SUPERVISES SUPPORT STAFF FOR RELATED FUNCTIONS AND PERFORMS RELATED DUTIES AS ASSIGNED. WORK IS PERFORMED UNDER THE GENERAL SUPERVISION OF THE TOWN MANAGER OR OTHER SENIOR MANAGER.

EXAMPLES OF DUTIES:

DEVELOPS AND PLANS COMPREHENSIVE AND INTEGRATED COMMUNICATION, MARKETING AND PROMOTION STRATEGIES FOR TOWN PROGRAMS, EVENTS AND STRATEGIC INITIATIVES;

DEVELOPS, PLANS AND COORDINATES KEY SPECIAL EVENTS.  PROVIDES SUPPORT FOR OTHER TOWN EVENTS; MANAGES, DIRECTS AND COORDINATES THE ACTIVITIES OF THE PUBLIC INFORMATION, COMMUNITY RELATIONS AND PROGRAM/EVENT MARKETING ACTIVITIES;

SUPERVISES DEPARTMENT STAFF; DIRECTS, DEVELOPS, MENTORS, EVALUATES AND SETS ANNUAL GOALS FOR DEPARTMENT PERSONNEL; ASSISTS WITH COMPLEX/PROBLEM SITUATIONS AND PROVIDES TECHNICAL EXPERTISE; CREATES, TRACKS AND EVALUATES DEPARTMENT PERFORMANCE MEASURES; COORDINATES TOWN PUBLIC INFORMATION PROGRAMS, INCLUDING WEBSITE AND VARIOUS SOCIAL MEDIA PLATFORMS BY WORKING CLOSELY WITH TOWN DEPARTMENTS; PROVIDES GUIDANCE, SUPPORT AND TRAINING TO TOWN STAFF IN BEST PRACTICE COMMUNICATION AND OUTREACH POLICIES AND PROCEDURES;

WORKS WITH OUTSIDE COMMUNITY GROUPS, THE MORRISVILLE CHAMBER OF COMMERCE AND THE BUSINESS COMMUNITY TO PROVIDE AND RECEIVE INFORMATION AND PROMOTE A POSITIVE TOWN IMAGE; ATTENDS VARIOUS COMMUNITY EVENTS AND MEETINGS TO GATHER INFORMATION, REPRESENT THE TOWN, AND/OR PROVIDE FEEDBACK AND INFORMATION TO THE TOWN MANAGER AND TOWN COUNCIL; DEVELOPS AND MAINTAINS RELATIONSHIPS WITH MEDIA REPRESENTATIVES AND REPRESENTATIVES OF OTHER LOCAL GOVERNMENTS;

SERVES AS THE TOWN'S SPOKESPERSON IN SENSITIVE, COMPLEX OR EMERGENCY SITUATIONS.  WORKS DIRECTLY WITH THE TOWN MANAGER, TOWN COUNCIL, AND KEY DEPARTMENT HEADS AS NECESSARY TO RESPOND TO MEDIA INQUIRIES; PREPARES REPORTS AND EVALUATES DATA RELATED TO MARKETING AND PROMOTIONAL PROGRAMS AND EVENTS TO INCREASE OUTREACH; AND PERFORMS OTHER DUTIES AS REQUIRED.

TYPICAL QUALIFICATIONS: 

CONSIDERABLE KNOWLEDGE OF THE PRINCIPLES, METHODS, PROCEDURES AND STRATEGIES CONCERNING LOCAL GOVERNMENT PUBLIC INFORMATION, COMMUNICATIONS AND COMMUNITY RELATIONS, AND OF POLICIES, REGULATIONS, GUIDELINES AND LEGAL STANDARDS PERTAINING TO THE DISTRIBUTION OF NEWS AND PUBLIC INFORMATION. ABILITY TO DEVELOP AND IMPLEMENT CREATIVE, INTEGRATED COMMUNICATION PLANS AND STRATEGIES.  BROAD KNOWLEDGE OF RELATED COMMUNICATION SKILLS SUCH AS GRAPHIC AND WEBSITE DESIGN, SOCIAL MEDIA, PRINTING AND VIDEO PRODUCTION PREFERRED.  ABILITY TO COORDINATE AND DISSEMINATE INFORMATION REGARDING PROGRAM AND SERVICES TO MEDIA, STAFF AND THE COMMUNITY IN AN ACCURATE AND TIMELY MANNER THAT INCREASES UNDERSTANDING OF TOWN PROGRAMS AND ACTIVITIES. ABILITY TO GATHER, ANALYZE, INTERPRET AND REPORT RESEARCH FINDINGS. ABILITY TO WORK INDEPENDENTLY AND TO EXERCISE SOUND JUDGMENT IN MAKING DECISIONS RELATED TO THE RELEASE AND COMMUNICATION OF PUBLIC INFORMATION. ABILITY TO COMMUNICATE EFFECTIVELY IN CONVERSATIONS, PUBLIC PRESENTATIONS AND WRITTEN FORM, INCLUDING NEWS RELEASES, NEWSLETTERS, BROCHURES, ELECTRONIC MEDIUM AND OTHER MATERIALS. ABILITY TO PERFORM SPECIAL PROJECTS THAT REQUIRE SKILLS SUCH AS RESEARCH, MEETING AND EVENT PLANNING, AND COORDINATION WITH VARIOUS OTHER GOVERNMENTAL AGENCIES AND THE PRESS. ABILITY TO ESTABLISH AND MAINTAIN EFFECTIVE WORKING RELATIONSHIPS WITH MEMBERS OF THE PRESS, BUSINESS LEADERS, ELECTED AND APPOINTED OFFICIALS, DEPARTMENT HEADS, EMPLOYEES, AND GENERAL PUBLIC. ABILITY TO MAINTAIN CONFIDENTIALITY OF INFORMATION OBTAINED DURING WORK OPERATIONS.  ABILITY TO PERFORM A WIDE VARIETY OF DUTIES AND RESPONSIBILITIES WITH ACCURACY AND SPEED UNDER THE PRESSURE OF TIME-SENSITIVE DEADLINES.

SUPPLEMENTAL INFORMATION: 

GRADUATION FROM AN ACCREDITED COLLEGE OR UNIVERSITY WITH A BACHELOR'S DEGREE IN JOURNALISM, PUBLIC RELATIONS, MARKETING, COMMUNICATIONS OR RELATED FIELD, WITH CONSIDERABLE EXPERIENCE WORKING IN MARKETING AND COMMUNICATIONS.  LOCAL GOVERNMENT EXPERIENCE PREFERRED. DEMONSTRATED MANAGERIAL/SUPERVISORY EXPERIENCE DESIRED.  REQUIRES EXCEPTIONAL ORGANIZATION SKILLS, WRITTEN AND ORAL COMMUNICATION, AND TECHNOLOGICAL SKILLS.​

FOR MORE INFORMATION AND HOW TO APPLY PLEASE VISIT HTTPS://WWW.TOWNOFMORRISVILLE.ORG/GOVERNMENT/DEPARTMENTS-SERVICES/HUMAN-RESOURCES/EMPLOYMENT-OPPORTUNITIES

Employer: Town of Morrisville
Expires: 8/8/2019
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