
Municipal Equation, the League's biweekly podcast all about municipalities, got a national spotlight over the holiday break. Host/producer Ben Brown (the League's advocacy communication associate), appeared on an episode of GovLove to discuss why the League created its own podcast and how it's grown nationwide since launch. GovLove is a podcast produced by the national Engaging Local Government Leaders (ELGL) group and is popular with municipal and county officials, educators and collaborators across the U.S. Asked to explain Municipal Equation, Brown told GovLove host Kent Wyatt (ELGL's co-founder) that it brings the most interesting aspects of modern municipalities to a wide audience -- inside and outside of city hall -- and toward a very specific goal. "The podcast is ... about tapping into the conversations in that (municipal) context, which would be the challenges, the new technologies, the novel ideas, the futuristic concepts, fun personalities ... whatever it happens to be," Brown said. "And if we highlight this stuff, and if we highlight the good ideas in this space or help to boost basic understanding of the things that are impacting cities and towns specifically, then hopefully we can share ideas and raise all the boats at once to make all the communities a better place to be."
Municipal Equation debuted in June 2016 with the tough, against-the-odds story of Winston-Salem City Councilmember Denise "D.D." Adams, and has since covered an array of topics including the local infrastructure burden; local government's role in innovation; the importance of modern technology to public service; place attachment; creative use of government-access channels; tough realities of policing; urban and suburban planning; the economics of urban trees; what drones mean for cities; community branding, and more. "If there's one town out there with a unique formula for doing something -- whether it's paying for infrastructure, or downtown development, or acclimating to the Internet of Things, or whatever it happens to be -- then that's a town I want to talk to just to spread the word about it (via the podcast) to other places where that idea might be duplicated," Brown said.
Appearing on GovLove alongside Town of Gilbert, Ariz., Chief Digital Officer Dana Berchman and Geneva, N.Y., City Manager Matt Horn (both of whom host local government podcasts, found here and here), Brown also explained why he thinks it's wise for local governments to begin thinking about launching their own podcasts, if feasible, as modern communications tools. Podcasts, he said, are generally more relaxed, conversational and fun and convey more of a human feel to listeners. "And I do think there is a place for podcasting in pretty much every local government, even if it is just a 10-minute podcast once a month kind of saying in a conversational way what the city council did at the last meeting and how that affects you as a resident," Brown said. "There are so many ways to do it." Click here for the full episode, which focuses fully on podcasting from a local government angle. Click here for all episodes of Municipal Equation. New episodes for 2017 will start on Jan. 17. If you have an idea for an episode, contact Brown at bbrown@nclm.org. And please feel free to leave a good review on iTunes.