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Public Information Officer






Public Information Officer – Executive Department:  The City of Morganton is seeking a PIO with the energy, experience, and expertise matching the fast pace and high quality that is the hallmark of the City. This dynamic position will develop, implement, and maintain an effective public information program for the City and its Departments and will play a key role in creating and managing Morganton’s external brand by establishing and maintaining positive working relationships with the news media and other external audiences as well as internal staff.  The PIO responds timely to public information requests, generates press releases, and conducts interviews with City elected officials and staff. Position also researches, prepares, and distributes written and oral communications to various City audiences. Produces printed and video material about the City services for dissemination to the public and is responsible for organizing special events such as news conferences and awards ceremonies. Maintains a social media presence for the City and quickly disseminates information as needed through various outlets. May work long hours on an irregular schedule, especially when publicized situations or incidents affect the City. The PIO is responsible for writing, editing and overseeing production of effective communication materials such as news releases, publications, newsletters, reports, social media posts, and oversees the development of marketing materials supporting all city departments.  The PIO is responsible for maintaining the City’s website, coordinating communications with the Managers Office and other city departments and develops and implements effective communication strategies and action plans. Qualifications: Degree from an accredited College or University with a degree in public relations, journalism, communications, marketing, public information or related field plus one to four years’ experience in public information or public relations is required; a master’s degree in marketing, communications, or journalism and / or experience working in government or high-profile private sector PR role is strongly preferred. Successful candidate will be a pro-active, dependable, creative individual who is capable of working with limited supervision and taking ownership of the process while working as part of a larger team.  Should have experience in writing press releases, newspaper/magazine columns and talking points as well as knowledge of strategic communications, marketing, public relations and the latest communication trends. Experience with social/digital media, including a high degree of competence with digital cameras and computer applications such as Adobe Photoshop, Adobe Acrobat, MS Word, Excel, and Publisher, CSS and HTML.  Hiring range is $47,143 - $51,000 depending on experience. Open until filled. First review of applications will be on Monday, November 27, 2017. Applications may be obtained online at or at the Human Resources Department, Morganton City Hall, 305 E. Union Street, Suite A-100, Morganton, NC.  Phone (828) 438-5253 EOE